5 Simple Ways to Increase Your Facebook Reach Without Spending a Dime
Last year, there were rumors that Facebook was holding back the organic traffic just to drive more ads revenue, but later on it was announced that it was an attempt to get rid of spam and irrelevant content. Whether the case may be, things have changed. We will have to work harder to increase our Facebook reach or pay more for advertising.
The good news is that great and valuable content will always prevail and will be a number one priority in every future update despite some other changes.
Today I’m going to talk about 5 simple ways to increase your Facebook reach without spending a dime. So let’s get to it.
1. Share relevant, valuable content
Everything online has come down to it. Creating awesome, valuable content for your target audience should be your number one priority. For better reach and results, I would advise you to create most of your content on self-hosted website or blog, something your personally own and later on just share it thorough your social media channels.
2. Encourage Likes and Shares
When you create valuable content your end goal is to convert your visitors into leads and customers. However, you won’t be converting every single visitor into customer therefore you might think about encourage your visitors to spread your voice and your business. Again, you can do it by creating really great content that people will be proud to share. Another way to do it is to simply remind them at the end of each content you make. If your content is awesome and helpful, they won’t have trouble sharing it.
3. Spice things up
There is a “common rule” for every Facebook post you make to have an link and image attached to it. While this is a good tactic you should definitely spice things up a bit. Make status updates with simple questions or quotes, or simply share a tip for the day.
4. Increase The Number Of Comments
Comments increase the value of your content and surly gets more attention on it. Don’t have enough comments on your posts? There is a simple solution to it. Just ask your audience type of questions that will make them feel smarter if answered, you’ll be amazed how well it works. If you have trouble receiving the desired amount of comments, you can always ask your friends to start and keep the conversation going. If you already do receive number of comments to your posts make sure you respond to each and every one and make interactions.
5. Fan Page Notifications
I’m sure you’ve set to get notifications when your best friends share things on Facebook. Did you know that you can do the same when your favorite pages share something? If you already built a relationship with your fans, you can simply ask them to subscribe to get notifications the same way they do for their friends. After all they don’t want to be left behind with the news you share, right?
Every audience is different and not every single thing will work for your business. Try and experimenting a bit before figuring out what’s best for you.
Are you already using these 5 ways to increase your Facebook reach? Which one do you think is the most important?
Let me know in the comments below.